Social Media Management

Social media marketing grows your business through engagement.

What is social media advertising?

Social media advertising is a type of digital marketing that utilizes social networks such as Facebook, TikTok, and Instagram to deliver paid ads to your target audience. Social media ads are a quick and effective way to connect with your consumers and boost your marketing campaigns.

By leveraging various data sources, we are able to hyper-target audiences and deliver personalized content based on demographics and user behavior. When an audience is introduced to a brand on social media, we see more interactions and conversions. Social media ads are also cost-effective, offering the potential for high rates of return.

Social advertising is a must if you want to quickly reach new target markets. More and more companies — including the world’s top-performing brands — utilize social media ads to grow their companies and reach out to new consumers. To keep up with the competition, it’s important to learn how these ads work and how they can benefit your company.

Popular Social Media Networks

We create tailored Ads to your business needs.

When considering social media advertising options such as which advertising platforms to use, remember that each platform has its own audience. That means that you’ll want to choose a platform where your ideal customers are. If you’re already active on social media, pay attention to which platforms perform well and which organic posts get the most interaction to target the best audience.

Facebook

Facebook is the largest social media platform in the world, making Facebook advertising a popular choice. With such a wide variety of age, gender, and location demographics, brands can easily find their target markets on Facebook. Brands can target consumers by locations, interests, past activities, occupations, and more. It is also a very visual platform, making it one of the most reliable advertising options.

Facebook ad options include photo ads, video ads, Stories ads, carousel ads, Messenger ads, and more. All of these can be used to build brand awareness, drive traffic to your website or landing page, reach out to customers on a more personal level, and increase conversion rates.

The price of Facebook ads varies depending on multiple factors, including the type of audience you want to target and the budget you set. You can decide how much to spend on Facebook ads but generally speaking, the more you spend on ads, the better Facebook’s algorithm will use your money to increase ad performance.

Instagram

Instagram advertising is an ideal tool for brands that have more visually appealing products. Organic content itself is a great way to increase brand awareness, but Instagram ads can link directly to your website or landing page, allowing for quick and easy access and website engagement. Instagram ads are popular among both large and small businesses and are most commonly used by ecommerce brands.

As Instagram is most commonly used by people ages 18-34, you may see the best results by targeting a younger audience. With Instagram ads, you can target your ideal audience with options similar to Facebook, and you can find your audience based on demographics, activities, interests, and more. Advertising options include photo ads, video ads, carousel ads, and collection ads. You also have the option to post ads to your company’s main Instagram feed, Stories, or IG TV.

Because Instagram is owned by Facebook, you can manage both Instagram and Facebook ads with Facebook Ads Manager. This allows you to view metrics such as click-through rates and other ad interactions across both platforms and optimize your spend based on highest performance.

TikTok

TikTok is a fairly new platform that has significant potential for reaching consumers, especially younger ones. Most of TikTok’s advertising focuses on product ads that appear as videos on users’ “For You” page. These ads are full-screen, nine-second videos that are similar to organic TikTok content. “Shop Now” options at the bottom of each video take users directly to the brand’s website to complete checkout.

Other TikTok advertising options include Brand Takeovers, where your ad is displayed immediately after users open the app; branded hashtag challenges that encourage users to use your hashtags in their own video; and video trends like filters or trending dances.

Social Media Advertising Delivers the Right Message on the Social Channels.

Support Sales and Conversions

Our social media marketing team will work with you to develop a plan designed to boost follower engagement and drive leads as well as site traffic.

brand strategy. stand out from the crowd.

Research & Discovery

We begin by collecting information about your business, ad performance, and current goals on each platform. We use this time to discover a variety of opportunities for your campaign, and to form an ongoing strategy to measure success.

Hypertargeting

We utilize various AI tools, Audience Insights, and the Google Marketing Platform to craft hypertargeted audiences that improve your ad performance and increase ROI.

Campaign Optimization

We analyze the relationship between your current metrics and your current campaigns. This enables us to make strategic adjustments that optimize your spend and improve results.

Plan, execute, and optimize

Your Social Media Advertising With Leads Near You Social Advertising.

Advance your business with paid social media services. We identify opportunities for improvement at each level of your funnel, discovering action items that improve your objectives. Let’s get started today!

Our Facebook pricing plans

Pro

$549/monthly +
$249.00/One time setup fee

Ideal for monthly ad spends ranging from $500 – $2,000

  • 1 Campaign, 2 Ad Sets & 4 Ads
  • Custom graphic image ads
  • 1 Ad copy variation
  • Pixel setup & install
  • Ad split testing

Plus – Most popular

$649/monthly+
$249.00/One time setup fee

Ideal for monthly ad spends ranging from $2,000 – $4,000

  • 2 Campaigns, 4 Ad Sets & 8 Ads
  • Custom graphic image ads
  • 2 Ad copy variation
  • Pixel setup & install
  • Ad split testing

Premium

$749/monthly +
$249.00/One time setup fee

Ideal for monthly ad spends ranging from $4,000 – $8,000

  • 3 Campaign, 6 Ad Sets & 12 Ads

  • Custom graphic image ads
  • 3 Ad copy variation

  • Pixel setup & install
  • Ad split testing

Platinum

$849/monthly +
$249.00/One time setup fee

Ideal for monthly ad spends ranging from $8,000 +

  • 4 Campaign, 8 Ad Sets & 16 Ads

  • Custom graphic image ads
  • 4 Ad copy variation

  • Pixel setup & install
  • Ad split testing

Our TikTok pricing plans

Pro

$549/monthly +
$249.00/One time setup fee

Ideal for monthly ad spends ranging from $600 – $1,200

  • 1 Campaign, 1 Ad Sets & 4 Ads

  • 4 Ad copy variation

  • Budget recommendation

  • Ad split testing

Plus – Most popular

$649/monthly+
$249.00/One time setup fee

Ideal for monthly ad spends ranging from $1,200 – $2,000

  • 1 Campaigns, 2 Ad Sets & 8 Ads
  • 8 Ad copy variation
  • Budget recommendation
  • Pixel setup & install
  • Ad split testing
  • Remarketing

Premium

$749/monthly +
$249.00/One time setup fee

Ideal for monthly ad spends ranging from $2,000 – $3,000

  • 1 Campaign, 3 Ad Sets & 12 Ads

  • 12 Ad copy variation

  • Budget recommendation

  • Pixel setup & install
  • Ad split testing
  • Remarketing

Platinum

$849/monthly +
$249.00/One time setup fee

Ideal for monthly ad spends ranging from $3,000 +

  • 2 Campaign, 4 Ad Sets & 16 Ads

  • 16 Ad copy variation

  • Budget recommendation

  • Pixel setup & install
  • Ad split testing
  • Remarketing

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